Concurrent Sessions and Presentations

Thursday, 12 December 2024

Panel 1: Good Governance and Service Delivery in the AI Era

Chat Tan • 13.30-15.00 hrs.

Krit Chitranapawong and Suthawan Chirapanda Sato

How do consumer attitudes, subjective norms, brand trust and repurchase intention impact on repurchase behaviors of life insurance products in Thailand? : A conceptual Framework development

Chunhua Tan

The Role of Digital Governance in Strengthening Urban Social Resilience: Insights form Shanghai

Chenlong Wu, Qi Wang, Yinan Li

Positive Feedback for Positive Attitude: Evidence from the Leadership Message Board of People’s Daily Online

Jian Guo and Grichawat Lowatcharin

The Changes of China's Urban-Rural Development Policy Since 1949 Based on The Advocacy Coalition Framework

Panel 2: Good Governance and Service Delivery in the AI Era

Erawan • 13.30-15.00 hrs.

Haohua Chen and Pankaewta Lakkanawanit

The Relationship between Service Quality Perception and Parent Satisfaction at Yongfeng Sports Training Center

Chang Soo Choe

Institutional Change and Transformation of Local Governance in Korea

Li Li Mie, Siwach Sriphokangul, and Peerasit Kamnuansilpa

Effects of Authoritarian Governance on Poverty and Inequality

Hongxia Luo, Ran Chen, and Bin Fu

Evolutionary Game and Simulation Analysis of the Governance on the NIMBY Caused by the Live Streaming in Residential Area

Pawinee Chuayprakong and Wasin Komut

Budget Trends, Super-Trends, Punctuations, and Priorities: An Exploratory Study on Change Patterns in Thailand’s Public Expenditure

Panel 3: Good Governance and Service Delivery in the AI Era

Fah Mui 1-2 • 13.30-15.00 hrs.

Sirinart Sitthong and Thanawit Butudom

The Value Chain Management of Local Woven Fabrics in Niche Markets According to the Soft Power Policy of Udon Thani Province

Adisak Pimpila and Narongdet Mahasirikul

Analysis of the Potential to Become a Government Easy Contact Center, case study of Khon Kaen Provincial Land Office, Waeng Noi Branch

Parichat Muadthongoon

Local Investment Promotion Policy: A Case Study of Phuket Province

Pathompohn Mangma and Grichawat Lowatcharin

Bridging the Rural Digital Divide: A Comparative Analysis of Global Broadband Policies and Their Implications for Thailand

Panel 4: Good Governance and Service Delivery in the AI Era

Fah Mui 4-5 • 13.30-15.00 hrs.

Sutida Srichiangsa and Siwach Sripokangkul

Lessons Learned from the Success in Waste Management of Kaokloi Municipality, Na Klang District, Nong Bua Lamphu Province

Khathawut Kaewrae, Chollatip Kongde, Nopparat Karjaroen, Wanlima Sungkao, Siramon Suwanna, Usamanee Chuenchom, and Watcharawin Kamkiew

Collaborative Policy in the Opinion of the People to Area-based Management in Ko Yo Sub District, Muaeng Songkhla District, Songkhla Province

Panel 5: Social Equity, Diversity, and Inclusion in the Age of AI

Chat Tan • 15.15-16.45 hrs.

Piyapun Santaveesuk, Samrerng Onsampant, and Kasinee Sokhuma

Local Government Policy Development and Educational Management: Community Participation for Diversity in the Education System in the Age of Artificial Intelligence (AI) Technology

Ha Do

Generative AI Integration in SMEs Supply Chain Management

Thitivorada Thubvat

Smart Aging: Reimagining Thai Senior Society for the Digital Frontier

Bao Khuyen Tran, Thai Doan Dang, and Thanh Tan Le

Public Attitudes Tower Legal Access to Same-Sex Marriage: How to Enhance Effective Public Participation in Governance

Panel 6: Ethics, Trust, and Accountability in AI-Driven Governance

Erawan • 15.15-16.45 hrs.

Dr. Peinan Ji, Linke Guo, and Lianchao Yu

Suspicion or Trust? IT Penetration and Regional Trust

Dr. Van Du Nguyen

Proposed the Roadmap for Ai Application in The Public Sector: The Case in Vietnam

Professor Dr. Jaewon Yoo

A Mechanism for Ensuring Accountability of Local Government Officials: The Role of Shared Meanings

Panel 7: Social Equity, Diversity, and Inclusion in the Age of AI

Fah Mui 1-2 • 15.15-16.45 hrs.

Chutiya Macharoen and Panpan Ronghaam

Public Management of Private Vehicles: Context and Local Regulations Affecting Vehicle Use in Thailand's Public Spaces

Petcharat Rattanabuttra and Siwach Sripokangkul

The Analysis of the Public Policy Formulation Process: A Case Study of the Marriage Equality Policy

Pongpoowid Chuethong and Panpan Ronghanam

Factors Affecting Moving out of The Community Area Which Is Affected by the Development of The Rail System in Ban Phai Municipality

Kunyanat Khamkoed, Chutikarn Noosong, Taraporn Chanhunee, Onjira Chiwaphan, Aunchisa Roonhan, and Seksak Yoodee

Perspective of Thaksin University Songkhla Campus Towards Marriage Equality Can Increase Stability for LGBTQ Families

Panel 8: Digital Tools and Technologies in Public Affairs

Fah Mui 4-5 • 15.15-16.45 hrs.

Waranya Chaikree and Rasita Dasri

A Study of Problems and Limitations in Collecting Basic Minimum Need (BMN) Using the Smart BMN Program

Chutiwan Suwannee and Krisada Prachumrasee

Factors Influencing the Intention to Use the ThaID Application Among Residents in Phra Yuen District, Khon Kaen Province

Khachonsak Yuankrathok and Krisada Prachumrasee

Developing the Electronic Dispute Mediation Process of the District Damrongdhama Center to Enhance Efficiency for Full Digitalization

Kawitsara Chomphurat and Siwach Sripokangkul

The Use of Social Media in General Election Campaigns between 2019 and 2023

Poster Presentation

Foyer, Second Floor • 15.15-16.45 hrs.

Patnapa Thani, Phandita Sukhumal, Pawena Limpiteeprakan, Niyom Junnual, Phalakorn Suebsamran, Jeeraporn Tippila, and Thitima Saenrueang

Development of a Community-Based Food Management Model to Promote Healthy Aging among the Elderly in Pho Yai Sub-district, Ubon Ratchathani

Friday, 13 December 2024

Panel 9: Digital Tools and Technologies in Public Affairs

Chat Tan • 09.00-10.30 hrs.

Vu-Tuong Nguyen, Kim-Phung Thai, and Anh Hoang

Enhancing Public Health Services in Vietnam with the ViT5 Model: Dataset Development and Model Performance Evaluation

Chaymaly Phakasoum, Kongmaly Phoxay, and Thipphavong Homsombath

Digital Transformation and Mobile Identity in Lao PDR: A Case Study of Mobile Number Registration

Vo Van Hai

Analyze the Effectiveness of Software Effort Development in the Government Organization Type

Anis Zaman

The Need for Algorithmic Governance to Manage Biases in AI Applications in Public Administrations

Panel 10: Digital Tools and Technologies in Public Affairs

Erawan • 09.00-10.30 hrs.

Minh Binh Huynh

Barriers of adopting Artificial Intelligence (AI) in Supply Chain Management (SCM): An Application of the Analytical Hierarchical Process (AHP) Methodology

Viet Hoang Nguyen, Thi Thanh-Thao Bui, Thanh-Dat Nguyen, and Phan Truc-Phuong Nguyen

The Impact of AI Knowledge on Academic Performance and Willingness to Pay: Understanding the Role of Expectancy Value Theory

Panel 11: Human Resources Management in an AI-Integrated World

Fah Mui 1-2 • 09.00-10.30 hrs.

Suting Zhu, Trairong Swatdikun, and Rotcharin Kunsrison

The Impact of Work Motivation and Work Environment on Work Performance: An Evidence from Northeast Traditional Chinese Medicine Hospital, China

Yueying Nong and Pongpan Compan

Vocational Teachers' Perceptions of Online Teaching Platforms in Vocational Colleges in Guangxi Region, China

Heng Chen, Trairong Swatdikun, and Varaporn Permpanitnukul

The Impact of Performance Management on Job Engagement: At A Public University in China

Chen Yang and Trairong Swatdikun

The Impact of Goal-Based Performance Appraisal on Job Competency: A Case of X University, China

Panel 13: Global Perspectives on Public Service and AI

Chat Tan • 10.30-12.00 hrs.

Alim Bubu Swarga, Grichawat Lowatcharin, and Prasongchai Setthasuravich

Comparing Global Mineral Export Restriction Policies: Insights from Indonesia’s Nickel Ore Ban

and Beyond

Trinh Le My and Khanh Ngo Tan Vu

Novel Approach to Assessing Vietnamese YouTube Video Credibility Using Clickbait Detection and Comment Sentiment Analysis

Cao Nguyen, Hoang Lam, Dat Nguyen, and Nam Hoang

Optimizing Healthcare Demand Forecasting in Western Australia Using Ensemble and Deep Learning Models

Panel 14: Cybersecurity, Law, and Justice in the Digital Age

Erawan • 10.30-12.00 hrs.

Dung Mai

Regulating AI by Smart Regulation

Pham Anh Thong and Hoang Quoc Viet

Control Mechanisms When Applying Digital Technology in Administrative Work

Suwalak Khanpruksa

Legal Framework of Digital Laws in Thailand

Panel 15: Cybersecurity, Law, and Justice in the Digital Age

Fah Mui 1-2 • 10.30-12.00 hrs.

Nguyen Tran Que Tran and Le Thuy Khanh

The Role of Artificial Intelligence (Ai) In Predicting Justice: Opportunities, Risks and Ethical Deliberations

Tran Thi Thanh Thao and Le Thuy Khanh

Legal Implications of Ai in Education: Data Privacy and Student Rights

Hoa Nguyen and Vi Pham

Empowering Access to Justice: LLM-Based Legal Assistance for Marginalized Communities in Vietnam

Chang Zheng Song, Trairong Swatdikun, and Rachadatip Uppathampracha

The Impact of Performance Appraisal and Perceived Organizational Support on Employee Motivation

Panel 16: Human Resources Management in an AI-Integrated World

Fah Mui 4-5 • 10.30-12.00 hrs.

Phonsuda Moksiri

Managing Cultural Differences in Organizations of American and French Companies in the “Emily in Paris” Series

Warathip Noknoi

A Comparative Study of Post-Retirement Employment Policies: A Case Study of Singapore and Thailand

Tanyaporn Changchao

A Study of the Equitable Employment System for Persons with Disabilities in Bangkok

Mati Thalee and Narongdet Mahasirikul

Problems with the Backlog of Surveyors Under the Jurisdiction of the Provincial Land Office, Branch, and Compartment in Khon Kaen

Chutidech Jankhim, Waraporn Watcharanapapong, Waristha Watcharanapapong, and Sarut Nakjuathong

Attitudes towards using parking spaces within the University of Thaksin University students Songkhla Campus

Panel 17: AI and Digital Technologies for Environmental Protection and Climate Action

Chat Tan • 13.00-14.30 hrs.

Tao Liu and Juan Shan

Risk Analysis of Artificial Intelligence Application in Marine Environmental Pollution Control: A Case Study of the Yellow and Bohai Seas

Huynh Anh Chi Thai and Quoc Nha Le

Using NLP-Derived Social Metric to Quantify Market Value Resilience During COVID-19

Nha Nguyen Tu Trung and Nguyen Bui Nguyen Dan

Artificial Intelligence: A Powerful Tool in Combating Global Climate Change

Nguyen Thanh Huy

A Study of XAI in Sustainable Economic Consumption

Panel 19: Cybersecurity, Law, and Justice in the Digital Age

Fah Mui 1-2 • 13.00-14.30 hrs.

Khemmapat Trisadikoon

Limitations of Public Information under the Official Information Act, B.E. 2540 (1997)

Napitchaya Konchum and Saran Charoensiri

Public Opinion on the Smart Safety Zone Project in Udon Thani Municipality, Mueang Udon Thani District, Udon Thani Province

Phanicha Srijumpa and Suriyanon Pholsim

Cybercrime Management Strategies for Citizens in Khon Kaen

Phattharachok Chuangchit and Grichawat Lowatcharin

Awareness of Elderly Citizens in Dealing with Cyber Threats through Government Campaigns

Panel 20: AI and Digital Technologies for Environmental Protection and Climate Action

Fah Mui 4-5 • 13.00-14.30 hrs.

Sirawit Rattasai, Rasita Dasri, Pattanapong Topark-ngarm, and Narongdet Mahiasirikul

Factors Hindering the Achievement of Greenhouse Gas Reduction Policy Implementation of Khon Kaen Province

Punsak Buddhacharoen and Siwach Sripokangkul

Water Resource Management in Bueng Laharn

Phutawan Hongthong and Narongdet Mahasirikul

Guidelines for Solving Problems and Obstacles in Developing the Elderly Living Allowance Payment System of Choho Subdistrict Administrative Organization, Nakhon Ratchasima Province

Wichai Intraprasit, Narongdet Mahasirikul, and Pattanapong Topark-ngarm

Analysis of Cooperation Approaches to Plant Trees on Vacant Land to Create Carbon Credits In Khon Kaen Municipality